The Weeknd announces his new album STARBOY.

He revealed his new album cover, with a new look.  He chopped off his trademark locs.

Earlier this month, The Weeknd told VMAN, that Starboy would be his “best-sounding” album to date with influences ranging from The Smiths and Bad Brains to Prince.

“I think it’ll be the best-sounding album I’ve ever done,” he said. “It’s hard to label the sound because, when I first came out, nobody would label it R&B. I just want to keep pushing the envelope without it feeling forced.”

Starboy drops Nov. 25.