What is EAT? Many are asking and wondering what the three-word lettering stands for and it’s relevance. Well, it stands for Elevate All the Time and the BRAND is spreading like a wildfire.

Initially starting off as a photographer and stamping his photos with his now recognizable and popular eat.. logo.  Malik Jarrett has now transitioned into one of the hottest local brands since the days of other popular brands Madness,  Visu Mchunu, All Daz and WE R One.  However, for Malik it appears that he has expanded on the concept of what brand recognition is and has taken his apparel line to the next level by doing pop-up shops all around the city, engaging young black males with his BOYS EAT program at Ketchum ES in Washington, DC promoting community strengthening and character, and being in high demand as word of mouth has pushed the brand to…